
Press Release for Maui, Molokai and Lanai Yellow Pages recycling contest

Wednesday, February 20, 2008
Contact:
Stephanie Ortega
(808) 543-3548
Communications Pacific
HONOLULU – (www.HTYellowPages.com) – Hawaiian Telcom Yellow Pages began delivering its official Maui County telephone directory as well as the Maui Companion Directory to homes and businesses last week. In conjunction with the delivery of the 2008 directories, the company is also launching its annual recycling program, which features a contest for Maui, Molokai and Lanai schools.
New Directories
The Hawaiian Telcom Yellow Pages have served as Hawaii’s official telephone directory for more than 50 years. This year, the new directories feature our popular restaurant, home improvement and other guides as well as updated emergency and community information, disaster preparedness guides and maps, and other important information. The Mobile Companion Directory, introduced last year, is designed to be kept by a second phone or in the car and includes important emergency information, maps, coupons and yellow page listings.
“We work hard to ensure that the Hawaiian Telcom Yellow Pages continues to be the local favorite in terms of preference and usage,” said Doug Myers, senior vice president of HYP Media. “We pride ourselves on information that is complete, accurate and useful, and a directory that reflects the unique history and heritage of Hawaii.”
This year’s Maui County cover features a photo of the Pioneer Hotel in Lahaina, taken by Ray Jerome Baker between 1912 and 1915. The cover of the Maui County Companion Directory is a photo taken in 1954 of a Kahului Railroad Company train passing the Hawaiian Commercial & Sugar Company’s sugar mill in Pu‘unēnē. Both images were provided courtesy of Bishop Museum on Oahu, in whose Ray Jerome Baker Room everyone is welcome to research photos and all the other collections in the museum’s archives.
The Yellow Pages section will again feature 50 pieces of art by local keiki that was selected from among hundreds of entries in Hawaiian Telcom’s 2007 Maui County Keiki Art Contest, which is held annually.
Residences and businesses can order additional directories online at www.HTYellowPages.com.
Phone Book Recycling
Hawaiian Telcom Yellow Pages will also conduct separate Phone Book Recycling Contests on Maui, Molokai and Lanai from Monday, February 18, through Friday, March 28. All Maui, Molokai and Lanai public and private schools are eligible to compete in collecting telephone directories for recycling. Residents are invited to drop off all old or unwanted phone books at participating schools during school hours.
“This year we wanted to include the schools on Molokai and Lanai in our recycling program and give them the opportunity to not only recycle their island’s old telephone books, but also be rewarded for their efforts,” said Doug Myers, senior vice president of HYP Media. “Aloha Recycling, Makoa Trucking Services and the staff at Lanai High & Elementary School are great partners to work with since they all strongly support recycling.”
For Maui, participating schools must drop off collected telephone books at Aloha Recycling in Kahului at 75 Amala Place (across from VIP’s Cash n Carry) on Mondays, 7:00 a.m. – 5 p.m., and Tuesday – Friday, 8:00 a.m. – 4:30 p.m.
Awards for Maui are based on the total weight of telephone books collected:
First Place: $700
Second Place: $500
Third Place: $300
Fourth Place: $200
Fifth Place: $100
For Molokai, participating schools must drop-off old telephone books at Makoa Trucking Services in Kaunakakai at 340 Mohala Street on Saturdays only from 8 a.m. to noon.
Awards for Molokai will be based upon the total number of telephone books collected. The prizes will be:
First Place: $400
Second Place: $200
Third Place: $100
Lanai High & Elementary School will have a contest of its own. If the school is able to collect 600 phone books for recycling, it will receive a $250 cash prize for its participation.
Participating schools are encouraged to get the community involved in the phone book recycling effort. Students can organize special contests and recycling drives, and can contact businesses directly to increase telephone book collections.
Schools interested in signing up to participate should call Stephanie Ortega at (808) 543-3548 or visit www.HTYellowPages.com. A list of participating schools will also be posted on the website.
After the completion of the recycling contests, the phone books will be shipped to Nippon Paper Industries in Port Angeles, Washington where they will be processed and turned into telephone book paper again.
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